Cover Story: Earn Mobile POS Profits With A Startup VAR Mentality
This hospitality VAR-turned-ISV (independent software vendor) is finding new double-digit revenue growth after developing its own cloud-based mobile POS (point of sale) solution.
Just a few minutes into a conversation with Art Julian, founder and CEO of CBS (Custom Business Solutions) NorthStar, and it becomes obvious that this isn’t your average hospitality POS VAR. When asked to describe his business, Julian does not lead with accolades such as being POSitouch’s largest reseller in the United States or Toshiba’s largest reseller worldwide, which are both true. Instead, he tells me, “We’re a 20-year-old startup.”
Despite being in business more than two decades, having 100 employees, and offices in Dallas, TX; San Diego, CA; and Irvine, CA; Julian views his company as a startup. While it may appear to be a contradictory statement, once you understand the pace at which CBS’ customers’ businesses are changing and how CBS is quickly adapting to their needs, it makes perfect sense.